Tourism Committee of the Republic of Uzbekistan

During the visit, students explored the interactive Magic Mirror installation and the digital character NazzAR Bobo. The event was attended by the university's Rector, Mukhsinjon Kholmukhamedov, and the founder of NAZAAR Innovation Group, Bobur Rakhimov, who spoke about the future of smart tourism, the digitalization of cultural heritage sites, and the growing application of artificial intelligence in the tourism sector.

The practical part of the program introduced participants to the work of the AI/AR/VR Lab, the startup ecosystem, virtual and augmented reality solutions, as well as 3D modeling technologies and the digitalization of cultural heritage assets.

Under the signed memorandum, students will have the opportunity to undertake internships in state-of-the-art laboratories, participate in joint innovation projects, and develop their own initiatives in the field of digital tourism.