Tourism Committee of the Republic of Uzbekistan

The hotel attracted US$26 million in investment. The property features 145 rooms and can accommodate up to 300 guests at a time. The opening of the hotel has created 200 new jobs, contributing to increased employment and income opportunities for the local population.

It is worth noting that the Mercure hotel, designed with a harmonious blend of national and contemporary styles, has become the first international hotel brand in the region and is expected to further enhance the tourism potential of the Khorezm oasis.

The entry of international hotel brands into the regional market is particularly important for attracting high-spending tourists. When choosing accommodation, international travelers often prefer familiar and trusted brands. This trend demonstrates that service quality is becoming increasingly important for the development of Uzbekistan’s tourism industry.