The Tourism Committee of the Republic of Uzbekistan

The visit was organized with the aim of wider promotion of the tourism potential of Uzbekistan in the Russian market, popularization of historical, cultural, medical and health tourism of our country, as well as increasing the number of tourists from Russia and the CIS countries.

It should be noted that the previous episodes of the program were filmed with the assistance of the Tourism Committee in Tashkent in 2023 and in Samarkand in 2024.

This time, the creators of the program plan to present a lot of information reflecting the amazing architecture, historical monuments, ancient cultural heritage, attractions, tourist destinations, as well as modern life and hospitality of the most ancient and culturally rich city of Uzbekistan - Bukhara.

The creative team headed by the Zhanna Badoeva filmed a video about kindergartens, schools and universities, medical associations, family traditions and unique tourist services in Bukhara.

Thanks to the TV show, many Russian viewers have a desire to visit Bukhara and other beautiful historical cities of Uzbekistan. Russian viewers get a broader idea of the rich culture of Uzbekistan, its historical monuments, sincere hospitality and attractions worth visiting.

It is known that the TV program "Жизнь других" has been on air since 2019, and today the total number of viewers of the program around the world exceeds 250 million.