The Tourism Committee of the Republic of Uzbekistan

The national pavilion, organized by the Tourism Committee, took place from January 15–18 at the VIECON exhibition center in Vienna and became one of the most vibrant and outstanding booths at the fair. Visitors were introduced to Uzbekistan’s rich cultural heritage, traditional handicrafts, as well as modern tourist routes reflecting the diversity and uniqueness of the country’s tourism potential.

The exhibition was attended by representatives of travel agencies, airlines, investors, and media from dozens of European and international countries. Uzbekistan’s exhibition stand attracted significant attention thanks to a lively presentation program, national music, and a vibrant atmosphere conveying the spirit of Eastern hospitality.

The event also featured business meetings and negotiations with international partners aimed at expanding cooperation in the tourism sector, developing joint projects, and attracting new tourist flows.