Promoting Uzbekistan’s tourism potential in China
2025-12-25 15:05:00 / News
Uzbekistan’s tourist opportunities are showcased on a modern LED screen on Jinbao Street, one of the busiest and most prestigious locations in Beijing.
This project was implemented on the initiative of the Tourism Committee of the Republic of Uzbekistan in cooperation with the Embassy of Uzbekistan in Beijing as part of the “Tourism year of Uzbekistan in China.”
The videos are broadcast daily from 08:00 to 21:00. Each 15-second video is aired 120 times a day, at intervals of approximately every 4 minutes.
The daily pedestrian and vehicular traffic in the area around the screen reaches about 350,000 people, ensuring a wide audience reach and effective promotion of Uzbekistan’s tourism image in the Chinese market.