Experience, Communication and Practical Knowledge at the Heart of the Third Day of “Media Week”
2026-06-19 18:30:00 / News
Throughout the day, experienced media and communications professionals delivered lectures focused on proven approaches and current issues shaping today’s media landscape.
In particular, Shakhzoda Akramova, Head of the Information Service of the State Environmental Expertise Center, spoke about the mechanisms for developing and implementing PR strategies for government organizations. Special attention was given to building an effective communication system, identifying target audiences, strategic planning of information policies, and the use of modern PR tools.
In addition, Shakhzoda Akramova presented recommendations on building a positive public image of government organizations and highlighted the importance of providing timely and accurate information to the public.
During the training sessions, participants not only gained new knowledge and skills but also had the opportunity to interact with industry experts, receive answers to their questions, and learn from professional recommendations.
The day served as another valuable platform for sharing experiences, fostering professional communication, and discussing current issues related to the development of the media sector.